Sensing, predicting and exploiting consumer visual attention in fast-paced marketing environments

Welcome!

This is the website of the Horizon Europe MSCA project CONVISE (MSCA, HORIZON-MSCA-2022-PF-01). The project started on 1st October 2023 and is scheduled for two years.

The project is carried out by the Marketing Research Group of the University of Antwerp. It is executed by the Postdoctoral Fellow Dr. Vasileios Mygdalis under the supervision of Prof. Nathalies Dens. More information about us can be found here.

To find out what the project is about click here.

The scientific objectives of the project can be found here.

This website is regularly updated during the duration of the project for dissemination and communication purposes. All CONVISE related news are shown below.

  • News

    EUCIPCO special session and paper

    Dr. Vasileios Mygdalis from the University of Antwerp and Dr. V. P. Oikonomou from the Centre for Research & Technology Hellas have organised and chaired a special session titled “Signal processing for consumer behavior analysis” in the European Signal Processing Conference (EUCIPCO 2024) in Lyon, France. The description of the topic is the following: Marketing…

  • News

    ICORIA 2024 paper presentation

    Due to the lack of widely accepted accepted conventions across studies in variables and measures, and limited raw data sharing, research reproducibility and feature exploitation of sensor data is hindered. In our paper, co-authored by the University of Antwerp and our colleagues in the Center of Research & Technology Thessaloniki (CERTH), we discuss the technological…

  • News

    EMAC paper presentation

    Eye-tracking experiments for consumer behavior analysis are in some cases conducted without fully understanding/describing the limitations of the technology and the experimental protocol and/or appreciating the potential future use of the raw sensor data. For more details, check out our article presented at EMAC2024: Vasileios Mygdalis and Nathalie Dens, “One man’s trash is another man’s…

  • News

    CONVISE project launched

    Today it was the first day at the office. More exciting results are about to come…

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